Introduced in 2024 as one of those crazy ideas that normally would take a very long time to even be noticed, CANVAS HiFi is a unique success story in the audio and consumer electronics industry. All due to the persistence and deep knowledge of the industry demonstrated by its founders, combined with an impeccable engineering implementation of what is essentially a fully integrated, high-quality audio system that fits all TV’s and enhances home design.
Technically, the concept needed to be much more than simply a larger and slimmer soundbar - which is essentially what it looks like when the drivers are exposed. The CANVAS HiFi founding team understood the opportunity to create a sound system that would match the picture quality of today’s TV’s, and how to go beyond what soundbars offered. Also, Laust Nielsen, the CEO and founder of CANVAS HiFi, is deeply familiarized with Bang & Olufsen’s products and unique design language, and saw how the Danish company failed to create the type of TV sound solution that his team was envisioning.
Laust Nielsen is a second-generation custodian of a family business focused on sales of TV and HiFi products, understanding also hifi retail concepts, how to connect with customers, and where to introduce its ideas effectively at shows such as CES and IFA Berlin. Also at the foundation of the company is Kim Neeper Rasmussen, CTO, an industrial designer, experienced in the engineering and manufacturing of amplifiers, DVD players, surround sound processors, mass market wireless speakers, and obviously, HiFi loudspeakers.
Together, they sketched a sound system that would fit within a slim frame sustaining any modern flat TV’s of sizes: 55”, 65”, 75”, 77”, 83”, and 85”. The unique enclosure frame made in MDF holds two powerful 6” bass/midbass woofers and larger passive radiators, plus two high-end tweeters, all from SB Acoustics, and all carefully contained in its own isolated chambers. The CANVAS frame holds all the electronics to power these speakers, including a 4-channel, 250 Watt RMS amplification system, able to deliver a frequency response from 30Hz, aided by a powerful built-in 300 MIPS quad-core DSP processor that is able to load room correction settings and even run the famous BACCH 3D crosstalk cancellation and Spatial Audio filter.
The BACCH 3D technology was, as the company admits, the solution that enabled getting a unique, convincing stage or width separation from speakers that are relatively close. The room correction adjustments are performed through an iOS app that uses the consistency of the iPhone built-in microphones to perform convenient room measurements.
The effects of the Spatial Audio reproduction created with the calibrated system plus the BACCH 3D technology invented by Edgar Choueiri are part of the reason why those who attend a demonstration immediately feel compelled to have a CANVAS HiFi system at home. The first system to deliver such an impactful stereo image at 10-12 feet from a product that’s 3.5 feet wide - all in a fully integrated solution that works seamlessly with the TV (unlike many soundbars).
Of course, the electronics of the CANVAS HiFi system also offer all mandatory connectivity requisites for modern entertainment systems, from HDMI eARC, Toslink, Analog, Apple AirPlay 2, Google Chromecast, Tidal, Spotify Connect, Bluetooth, DLNA, Sonos through Sonos Connect, etc. - and can be updated as the technology evolves.
To complement this brilliant sound system, CANVAS designed a perfectly integrated front cover design to go with TVs, both mechanically and visually. In front of the CANVAS raw frame, users can place an elegant collection of covers, available in multiple finishes, from Danish Kvadrat fabrics in multiple colors to wooden slats in either light oak, mahogany, or walnut. Those are all available in sizes to match all existing standard TV sizes.
Two years from concept to becoming a market success, CANVAS HiFi received an industry recognition with its EISA 2024-2025 award in the High-End Loudspeakers and Home Theater Audio Group, barely six months after launching. In 2025, the company returned to the same show location at IFA Berlin, and the new item is The HiFi Frame, in collaboration with Samsung. Designed by CANVAS HiFi, The HiFi Frame is intended to fit seamlessly with all of Samsung’s flagship TV models. The result is a perfect integration, where sound and picture appear as one complete work of art in the home.
“The HiFi Frame is a combination of the industry’s best sound and best picture in a single design that complements our most exclusive TV series. It is aimed at consumers who demand both experience and aesthetics at the absolute highest level," says PM and PR Samsung, Knut Eirik Rornes.
Another new model introduced at IFA 2025 was a creative collaboration with Danish artist Carsten Beck, known for his geometric and tactile works. In the meeting between a CANVAS HiFi front cover and Samsung’s premium TVs with Art Mode, a dialogue emerges between the analog and the digital: Beck’s physical works on the HiFi Frame are mirrored in digital counterparts in Art Mode – merging art, sound, and technology into a curated expression.
The HiFi Frame for Samsung TVs will be available in selected stores in Europe, from October 2025. The HiFi Frame, available in sizes from 55ʺ to 85ʺ, ranges from €5,000 to €10,000, depending on the size, TV model, and choice of materials. It can also be adapted to all other Samsung high-end TV models.
www.canvashifi.com
