Appeal of Headphones Could Help World’s Hard of Hearing, New Futuresource Hearables Research States
Futuresource Consulting announced the forthcoming availability of the new 'Worldwide Hearables Report'. According to the company's research, the growing appeal of aftermarket headphones is opening up the new ‘hearables’ sub-segment, catering for those with hearing loss and alleviating much of the expense and stigma attached to hearing aids. Amid these market developments, Futuresource will carry out in-depth original research to explore the enabling technologies, the underlying consumer attitudes, motivations and the size of the hearables opportunity.
