Mobile Audio, Streaming and Smart-Home Takes Centre Place at IFA 2016

More international trade visitors, more international media, visitors excited by the variety of innovation, positive mood across the board. That’s how the organisers of IFA Berlin, one of the largest trade shows for consumer electronics and home appliances, describe the 2016 edition, which took place at the Berlin Exhibition Grounds (ExpoCenter City). New audio products were front and centre at this year’s event.

T-Verb is a unique dynamic stereo reverb effect plug-in using a unique technique legendary engineer Tony Visconti employed in the original Hansa Studios, Berlin, during the recording of David Bowie’s Heroes. Eventide unveiled the new plug-in at Musikmesse 2016, which was developed directly in collaboration with the legendary producer, engineer and musician.

Sennheiser’s CEOs Daniel and Andreas Sennheiser are talking about ”Shaping the Future of Audio“ at the IFA International Keynotes this year and the company is expanding its consumer headphone range with new MOMENTUM in-ears, the new URBANITE range, and new CX earphone series.

With the creation of a new European subsidiary in Germany, Sound Devices has announced the opening of its new European Service Center. The new facility in Berlin-Adlershof will extend product service and provide shorter repair turnaround time to the company’s growing international customer base.